Entrepreneurship Concentration - Business Administration (B.S.)

The Entrepreneurship concentration in the Business Administration major is cross-disciplinary, focusing on the challenges of establishing and managing new and growing ventures. The experiential approach of this concentration provides students opportunities to learn about:

  • Opportunity identification, discovery and development
  • Moving from a growth mindset to an entrepreneurial mindset, creating physical and virtual prototypes as part of lean startup and “effectuation” models
  • Methodologies to “de-risk” opportunities using problem solving skills
  • Understanding the firm lifecycle and changing resource needs as companies grow
  • Iterating or pivoting towards a sustainable business model, and the role of sustainability in responsible entrepreneurship
  • Communicating a business concept through a formal pitch

Entrepreneurship means having the readiness to develop, organize, and run a business enterprise and tackle any of its uncertainties to make a profit. This concentration is well suited for students who want to start a business, or who dream of working at a big company and want to stand out as an entrepreneurial employee.

Admission Criteria:
● Overall GPA – 3.0

120 credits of coursework is required for the baccalaureate degree with a minimum 2.0 overall GPA, and a minimum 2.0 major GPA.

Program Requirements Overview

General Education Requirements30
World Languages and Cultures Requirements3-9
Major Requirements42
Concentration Requirements27
Free Electives18-12
Total Credits120

Major Requirements

Business Administration Required Core
Business Fundamentals
ACCT 204Fundamentals of Accounting (Students in the Finance concentration take ACCT 201)3
or ACCT 201 Fundamentals of Financial Accounting
BSLW 235Legal, Ethical, and Global Environment of Business3
BUGN 280Strategic Business Communications3
INFO 290Technology in Business3
MGMT 201Business Ethics and Social Impact3
MGMT 439Applied Business Strategy3
Integrated Core
FINC 300Integrated Core: Finance3
INFO 300Integrated Core: Operations Management3
MGMT 300Integrated Core: Management3
MKTG 300Integrated Core: Marketing3
Collateral Courses
ECON 101Applied Macroeconomics3
ECON 102Applied Microeconomics3
INFO 173Spreadsheet Modeling for Business Decisions3
INFO 240Statistical Methods in Business3
Business Administration Career Learning
BUGN 310Campus to Career Transition I0
BUGN 320Campus To Career Transition II0
Total Credits42

Entrepreneurship Concentration Requirements

Required Concentration Courses
ENTR 201The Entrepreneurial Mindset and Innovation3
ENTR 301Creating Your Startup Business Model3
ENTR 302Preparing to Pitch and Launch Your Startup3
ENTR 420Growing Your Startup Company3
Concentration Electives
Complete 9 credits from the following:9
Introduction to Innovation and 3D Printing
Marketing for Entrepreneurs
Entrepreneurship Cooperative Education
Advanced Innovation and Digitally Mediated Making
The Legal Entrepreneurial Journey
Applied Digital Innovation Design, and Lean Fabrication
Independent Study in Entrepreneurship
Family Business
Small Business Management
Business and Society
Strategic Project Management
Professional Selling
Consumer Behavior
Sales Management
Independent Owned and Franchised Retailing
Business Administration Major Electives6
Complete 6 credits of major electives from the list below. Required concentration courses may not be used as major electives.
Total Credits27

Business Administration Major Electives

Required or elective concentration courses will not count as major electives
General Business
BUGN 295Elements of Business3
Cooperative Education
COED 401Cooperative Education Experience I3-8
COED 402Cooperative Education Experience II3-8
COED 403Cooperative Education Experience III3-8
COED 404Cooperative Education Experience IV3-8
Economics
Entrepreneurship
ENTR 201The Entrepreneurial Mindset and Innovation3
ENTR 260Introduction to Innovation and 3D Printing3
ENTR 290Special Topics in Entrepreneurship3
ENTR 301Creating Your Startup Business Model3
ENTR 302Preparing to Pitch and Launch Your Startup3
ENTR 303Create and Pitch Your Startup6
ENTR 310Entrepreneurial Accounting and Finance3
ENTR 320Marketing for Entrepreneurs3
ECON 322Health Economics and Policy3
ENTR 350Entrepreneurship Cooperative Education1-3
ENTR 360Advanced Innovation and Digitally Mediated Making3
ECON 381Global Economies and Markets3
ENTR 401The Legal Entrepreneurial Journey3
ENTR 420Growing Your Startup Company3
ENTR 460Applied Digital Innovation Design, and Lean Fabrication3
ENTR 491Independent Study in Entrepreneurship3
Finance
FINC 209Personal Finance3
FINC 221Introduction to Finance3
FINC 318Introduction to Financial Planning3
FINC 322Corporate Finance3
FINC 326Investments3
FINC 327International Financial Management3
FINC 350Special Topics in Finance3
FINC 361Financial Technology3
FINC 372Securities Industry Essentials3
FINC 391Blockchain and Cryptoassets for Finance3
FINC 410Computer Applications in Economics and Finance3
FINC 423Advanced Corporate Finance3
FINC 425Working Capital Management3
FINC 430Financial Derivatives3
FINC 431Advanced International Financial Management3
FINC 490Advanced Investment Analysis3
FINC 491Cooperative Education in Finance3-8
FINC 495Student Managed Fund3
Hospitality and Tourism
HSET 208Leisure and Recreation in Society3
HSET 250Introduction to Hospitality and Tourism3
HSET 255Professional Development in Hospitality, Sports, Events, Tourism3
HSET 260Sport Sales3
HSET 302Managing Facilities in Hospitality, Sports, Events, and Tourism3
HSET 315International Tourism Marketing and Management3
HSET 320Sports Marketing3
HSET 321Event Marketing and Management I3
HSET 325Service Management3
HSET 330Resort and Cruise Management3
HSET 335International Experience in Hospitality, Sports, Events, and Tourism3
HSET 340Restaurant Management and Operations3
HSET 350Club Management3
HSET 353Legal Issues in Hospitality and Tourism3
HSET 354Analytics for Sports and Entertainment Industries3
HSET 355Hospitality, Sports, Events, and Tourism Co-op Ed3
HSET 356Entertainment, Theme Park, and Attractions Industries3
HSET 360Casino Management3
HSET 365Event Marketing and Management II3
HSET 366Hospitality Financial Management3
HSET 370Customer Relationship Management (CRM) Technologies in Hospitality3
HSET 375Property and Community Association Management3
HSET 380Lodging Management3
HSET 385Human Resource Management in Hospitality, Sports, Events, and Tourism3
HSET 390Food and Beverage Management3
HSET 392Special Topics in Hospitality Management1-6
HSET 395Information Systems and Technology in Hospitality, Sports, Events, and Tourism3
HSET 480Revenue Management in Hospitality, Sports, Events, and Tourism3
HSET 492Independent Study in Hospitality, Sports, Events, and Tourism1-3
HSET 493Special Topics in Leisure and Tourism3
International Business
INBS 250Introduction to International Business3
INBS 347Export/Import Marketing Process3
INBS 349International Marketing3
INBS 350Cross-Cultural Behavior and Negotiation3
INBS 440International Retailing3
INBS 482International Business Co-op Ed3
Information and Decision Science
INFO 230Introduction to Business Co-Op Work Exp3-6
INFO 299Special Topics in Data and Technology3
INFO 301Business Decision Making3
INFO 306Introduction to Web Development3
INFO 342Information Technology Infrastructure3
INFO 351Fundamentals of Project Management3
INFO 360MIS Co-Op3
INFO 361Information Technology Projects3
INFO 366Managing Big Data and Cloud Computing3
INFO 367Introduction to Data Mining3
INFO 390Digital Transformation3
INFO 391Blockchain Technology3
INFO 395Business Analytics and Artificial Intelligence Strategy3
INFO 414Information Security System Management3
INFO 416Business Process Analysis and Enterprise Systems3
INFO 470Electronic Commerce: Creating Business Value Using Information Technology3
INFO 476Data Mining for Business3
INFO 488Business Application with Artificial Intelligent (AI) Systems3
INFO 491Independent Study in Information Systems3
INFO 492Special Topics in Information Systems1-3
INFO 496Advanced Systems Analysis and Design3
Management
MGMT 305Negotiations in the Workplace3
MGMT 314Corporate Social Responsibility: Global Strategies3
MGMT 315Organizational Behavior3
MGMT 316Human Resource Management3
MGMT 318Leadership3
MGMT 327Training, Development, and Career Planning3
MGMT 331Family Business3
MGMT 332Diversity In Business3
MGMT 335Small Business Management3
MGMT 356Cross-Cultural Behavior and Management3
MGMT 363Business and Society3
MGMT 392Management Cooperative Education3
MGMT 415Organizational Theory: Macro Approaches3
MGMT 416Global Talent Management3
MGMT 417Total Rewards: Compensation and Benefits3
MGMT 431Strategic Business Execution3
MGMT 433Entrepreneurship and Innovation3
MGMT 436Strategic Project Management3
MGMT 491Business Consulting3
MGMT 492Special Topics in Management1-3
Marketing
MKTG 250Professional Selling3
MKTG 307Retail Marketing and Management3
MKTG 309Buying and Distribution Strategies3
MKTG 310Services Marketing3
MKTG 322Customer Relationship Management Practicum3
MKTG 325Practicum in E-Retailing3
MKTG 341Consumer Behavior3
MKTG 342Sales Management3
MKTG 344Integrated Marketing Communications3
MKTG 345Nonprofit Operations and Marketing3
MKTG 348Digital Marketing3
MKTG 350Pharmaceutical and Health Care Marketing3
MKTG 351Retail Co-op Education3
MKTG 360Brand Management3
MKTG 365Sustainability and Green Marketing3
MKTG 441Digital Selling3
MKTG 442Marketing Research3
MKTG 443Sales Leadership and Negotiation3
MKTG 446Marketing Strategy and Implementation3
MKTG 447Marketing Analytics3
MKTG 451Internship in Retail Management3
MKTG 482Independent Owned and Franchised Retailing3
MKTG 483Seminar in Retail Management3
MKTG 490Marketing Co-op Ed3
MKTG 492Independent Study in Marketing1-3
MKTG 493Special Topics in Marketing1-3
Real Estate
REAL 204Real Estate Principles and Practice3
REAL 305Commercial Real Estate Analysis3
REAL 360Mortgage and Fixed Income Analysis3
REAL 405Real Estate Developtment3
REAL 460Real Estate Investments3
ECON 201Data Analysis Tools in Economics and Business3
ECON 203Fundamental Mathematics for Economics3
ECON 206Managerial Economics3
ECON 207Intermediate Microeconomic Analysis3
ECON 208Intermediate Macroeconomic Analysis3
ECON 215The Economics of Social Problems3
ECON 221Economics of Professional Sports3
ECON 224Financial Economics3
ECON 240Economics of Time and Mind3
ECON 301Money and Banking3
ECON 303Economic Growth and Development3
ECON 308Public Finance3
ECON 310Urban and Regional Economics3
ECON 311Labor Economics3
ECON 314Development of Economic Thought3
ECON 317Quantitative Methods for Economics3
ECON 321Economics of Industrial Organization3
ECON 324Capital Markets and Financial Institutions3
ECON 370International Economics3
ECON 371World Trade and Investment3
ECON 381Global Economies and Markets3
ECON 390Applied Econometrics3
ECON 398Economics Independent Study1-3
ECON 405Economic Development of Sub-Saharan Africa3
ECON 408Strategic Thinking and Game Theory3
ECON 412Business Forecasting and Analytics3
ECON 422Globalization and World Development3
ECON 430International Macroeconomic Policy3

General Education Requirements

Click here for a list of courses that fulfill General Education categories.

A. New Student Seminar
Complete a 1 credit New Student Seminar course.1
C. Communication
1. Writing 3
2. Literature3
3. Communication3
D. Fine and Performing Arts
Complete a 3 credit Fine and Performing Arts course.3
F. Humanities
1. Great Works and Their Influences3
2. Philosophical and Religious Perspectives 3
G. Computer Science
Spreadsheet Modeling for Business Decisions (Fulfilled in the major.)
H. Mathematics
Statistical Methods in Business (Fulfilled in the major.)
I. Natural Science Laboratory
Complete a 4 credit Natural Science Laboratory course.4
J. Physical Education
Complete a 1 credit Physical Education course.1
K. Social Science
1. American and European History 3
2. Global Cultural Perspectives3
3. Social Science Perspectives
Applied Macroeconomics (Fulfilled in the major.)
L. Interdisciplinary Studies
Applied Microeconomics (Fulfilled in the major.)
Total Credits30

World Languages and Cultures Requirements

Click here for a list of courses that fulfill World Languages and Cultures categories.

World Languages
Based on language placement exam, complete one or two sequential courses in the same language. Requirement is automatically fulfilled by language major courses.3-6
World Cultures
Requirement may be fulfilled by course selected in General Education - Social Science: Global Cultural Perspectives. Requirement may also be fulfilled by major coursework. See list of courses.0-3
Total Credits3-9

Recommended Roadmap to Degree Completion

This four-year plan is provided as an outline for students to follow in order to complete their degree requirements within four years.  This plan is a recommendation and students should only use it in consultation with their academic advisor.

First Year
FallCreditsSpringCredits
GENERAL EDUCATION: (A) New Student Seminar1GENERAL EDUCATION: (C2) Literature3
GENERAL EDUCATION: (C1) Writing3ECON 1013
GENERAL EDUCATION: (C3) Communication3INFO 2403
ECON 1023INFO 2903
INFO 1733MGMT 2013
Free Elective or MATH 100 if needed3 
 16 15
Second Year
FallCreditsSpringCredits
GENERAL EDUCATION: (K1) Social Science – American and European History3BUGN 3100
World Language 13ENTR 2013
ACCT 2043FINC 3003
BSLW 2353INFO 3003
BUGN 2803MGMT 3003
 MKTG 3003
 15 15
Third Year
FallCreditsSpringCredits
GENERAL EDUCATION (F1) Humanities – Great Works and Their Influences3GENERAL EDUCATION: (K2) Social Science – Global Cultural Perspectives3
GENERAL EDUCATION (I) Natural Science Laboratory4World Language 23
ENTR 3013ENTR 4203
ENTR 3023Concentration Elective3
Concentration Elective3Major Elective3
 16 15
Fourth Year
FallCreditsSpringCredits
GENERAL EDUCATION (J) Physical Education1GENERAL EDUCATION: (D) Fine and Performing Arts3
MGMT 4393GENERAL EDUCATION (F2) Humanities – Philosophical and Religious Perspectives3
BUGN 3200World Cultures3
Concentration Elective3Free Elective3
Business Major Elective3Free Elective3
Free Elective3 
 13 15
Total Credits 120