120 credits of coursework is required for the baccalaureate degree with a minimum 2.0 overall GPA, and a minimum 2.0 major GPA.
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Program Requirements Overview
Code | Title | Credits |
---|---|---|
General Education Requirements | 42 | |
World Languages and Cultures Requirements | 3-9 | |
Major Requirements | 48 | |
Free Electives | 27-21 | |
Total Credits | 120 |
Major Requirements
Code | Title | Credits |
---|---|---|
Core Requirements | ||
CMST 110 | Introduction to Communication and Media | 3 |
CMST 210 | Theorizing Communication and Media | 3 |
Required Courses | ||
STCM 130 | Fundamentals of Public Relations and Advertising | 3 |
STCM 140 | Multi Media Production for Strategic Communication | 3 |
STCM 230 | Brand Storytelling in Strategic Communication | 3 |
STCM 233 | Public Relations Writing Across Media | 3 |
STCM 240 | Social Media Analytics | 3 |
STCM 330 | Public Relations Investigation and Strategy | 3 |
STCM 333 | Public Relations Cases | 3 |
STCM 430 | Public Relations Campaigns | 3 |
Electives | ||
Complete any 18 credits from CMDA, CMST, FMTV, JOUR, SPTC, and STCM in consultation with your advisor. See links to course lists below. | 18 | |
Total Credits | 48 |
Electives
General Education Requirements
Click here for a list of courses that fulfill General Education categories.
Code | Title | Credits |
---|---|---|
A. New Student Seminar | ||
Complete a 1 credit New Student Seminar | 1 | |
C. Communication | ||
1. Writing | 3 | |
2. Literature | 3 | |
3. Communication | 3 | |
D. Fine and Performing Arts | ||
Complete a 3 credit Fine and Performing Arts course. | 3 | |
F. Humanities | ||
1. Great Works and Their Influences | 3 | |
2. Philosophical and Religious Perspectives | 3 | |
G. Computer Science | ||
Complete a 3 credit Computer Science course. | 3 | |
H. Mathematics | ||
Complete a 3 credit Mathematics course. | 3 | |
I. Natural Science Laboratory | ||
Complete a 4 credit Natural Science Laboratory course. | 4 | |
J. Physical Education | ||
Complete a 1 credit Physical Education course. | 1 | |
K. Social Science | ||
1. American and European History | 3 | |
2. Global Cultural Perspectives | 3 | |
3. Social Science Perspectives | 3 | |
L. Interdisciplinary Studies | ||
Complete a 3 credit Interdisciplinary Studies course. | 3 | |
Total Credits | 42 |
World Languages and Cultures Requirements
Click here for a list of courses that fulfill World Languages and Cultures categories.
Code | Title | Credits |
---|---|---|
World Languages | ||
Based on language placement exam, complete one or two sequential courses in the same language. | 3-6 | |
World Cultures | ||
Requirement may be fulfilled by course selected in General Education - Social Science: Global Cultural Perspectives. | 0-3 | |
Total Credits | 3-9 |
Recommended Roadmap to Degree Completion
This recommended four-year plan is provided as an outline for students to follow in order to complete their degree requirements within four years. This plan is a recommendation and students should only use it in consultation with their academic advisor.
First Year | ||
---|---|---|
Fall | Credits | |
GNED 199 | New Student Seminar | 1 |
GENERAL EDUCATION (C1) Writing | 3 | |
CMST 101 | Fundamentals of Speech: Communication Requirement | 3 |
GENERAL EDUCATION (D) Fine and Performing Arts | 3 | |
CMST 110 | Introduction to Communication and Media | 3 |
Credits | 13 | |
Spring | ||
WRIT 106 | College Writing II | 3 |
GENERAL EDUCATION (G) Computer Science | 3 | |
GENERAL EDUCATION (K1) Social Science – American and European History | 3 | |
CMST 210 | Theorizing Communication and Media | 3 |
STCM 130 | Fundamentals of Public Relations and Advertising | 3 |
Credits | 15 | |
Second Year | ||
Fall | ||
GENERAL EDUCATION (H) Mathematics | 3 | |
World Language 1 | 3 | |
STCM 140 | Multi Media Production for Strategic Communication | 3 |
STCM 230 | Brand Storytelling in Strategic Communication | 3 |
Free Electives | 3 | |
Credits | 15 | |
Spring | ||
GENERAL EDUCATION (K2) Social Science – Global Cultural Perspectives | 3 | |
GENERAL EDUCATION (J) Physical Education | 1 | |
World Language 2 | 3 | |
STCM 233 | Public Relations Writing Across Media | 3 |
STCM 240 | Social Media Analytics | 3 |
Major Elective | 3 | |
Credits | 16 | |
Third Year | ||
Fall | ||
GENERAL EDUCATION (F2) Humanities – Philosophical and Religious Perspectives | 3 | |
GENERAL EDUCATION (I) Natural Science Laboratory | 4 | |
STCM 330 | Public Relations Investigation and Strategy | 3 |
Major Elective | 3 | |
Free Elective or World Cultures course if needed. | 3 | |
Credits | 16 | |
Spring | ||
GENERAL EDUCATION (F1) Humanities – Great Works and Their Influences | 3 | |
GENERAL EDUCATION (K3) Social Science – Social Science Perspectives | 3 | |
STCM 333 | Public Relations Cases | 3 |
Major Elective | 3 | |
Free Elective | 3 | |
Credits | 15 | |
Fourth Year | ||
Fall | ||
GENERAL EDUCATION (L) Interdisciplinary Studies | 3 | |
Major Elective | 3 | |
Major Elective | 3 | |
Free Elective | 3 | |
Free Elective | 3 | |
Credits | 15 | |
Spring | ||
STCM 430 | Public Relations Campaigns | 3 |
Free Elective | 3 | |
Free Elective | 3 | |
Free Elective | 3 | |
Free Elective | 3 | |
Credits | 15 | |
Total Credits | 120 |