Visual Communication Design Major (B.F.A.)
Program Overview
The Visual Communication Design Major is a rigorous, pre-professional program stressing concept development and visual communication skills necessary to prepare content and imagery for print, interactive media and the Web. Students gain a comprehensive understanding of the discipline and build a portfolio of work to begin a career in the graphic design profession. The program is based in the Department of Art and Design. For further information, go to: Visual Communication Design (BFA).
Program Requirements
Students must complete 22 credits of General Education requirements and 3-9 credits of World Languages and Cultures Requirements.
Complete the following with a minimum 3.00 GPA:
| Code | Title | Credits |
|---|---|---|
| Core Requirements | ||
| ARFD 100 | Perceptual Drawing | 3 |
| ARFD 101 | Process and Media I - Surface | 3 |
| ARFD 102 | Drawing as Research | 3 |
| ARFD 103 | Color and Light | 3 |
| ARFD 104 | Process and Media II—Space | 3 |
| Program Core Requirements | ||
| ARFD 106 | Digital Literacy | 3 |
| ARFD 200 | Process and Media III—Time | 3 |
| ARFD 400 | Art and Design Forum | 3 |
| ARHT 102 | Visual Culture | 3 |
| ARHT 201 | History of Design | 3 |
| ARHT 101 | Art in Non-Western Societies | 3 |
| or ARTX 201 | Culture and Appearance | |
| ARHT 105 | Art in Western Civilization: Ancient Through Medieval | 3 |
| or ARHT 106 | Art in Western Civilization: Renaissance through Modern | |
| Studio Requirements | ||
| VCDS 120 | Typography I | 3 |
| VCDS 220 | Typography II | 3 |
| VCDS 225 | Creative Coding | 3 |
| VCDS 320 | User Interface Design | 3 |
| VCDS 335 | Visual Communication Design Co‐op | 3 |
| VCDS 201 | Visual Communication Design Studio I | 3 |
| VCDS 301 | Visual Communication Design Studio II | 3 |
| VCDS 311 | Visual Communication Design Studio III | 3 |
| VCDS 401 | Visual Communication Design Studio IV Thesis | 3 |
| VCDS 411 | Visual Communication Design Studio V Portfolio/Thesis Exhibition | 3 |
| VCDS 465 | Motion Design | 3 |
| Collateral Courses | ||
| CMDA 110 | Introduction to Communication and Media Arts | 3 |
| MKTG 240 | Introduction to Marketing | 3 |
| ENTR 201 | The Entrepreneurial Mindset and Innovation | 3 |
| ENTR 301 | Creating Your Startup Business Model | 3 |
| ENTR 302 | Preparing to Pitch and Launch Your Startup | 3 |
| Major Electives | ||
| Complete 3 courses from the following (other electives may be approved by Coordinator): | 9 | |
| Cultural Anthropology | ||
| Physical Anthropology | ||
| Anthropology of Globalization | ||
| Introduction to Politics | ||
| American Government and Politics | ||
| Comparative Politics | ||
| Introduction to Psychology | ||
| Total Credits | 94 | |