Visual Communication Design Major (B.F.A.)

Program Overview

The Visual Communication Design Major is a rigorous, pre-professional program stressing concept development and visual communication skills necessary to prepare content and imagery for print, interactive media and the Web. Students gain a comprehensive understanding of the discipline and build a portfolio of work to begin a career in the graphic design profession. The program is based in the Department of Art and Design. For further information, go to: Visual Communication Design (BFA).

Program Requirements

Click here for a list of courses that fulfill General Education categories.

Click here for a list of courses that fulfill World Languages and Cultures categories.

I. General Education
A. New Student Seminar
GNED 199New Student Seminar1
C. Communication
1. Writing 3
2. Literature3
3. Communication 3
F. Humanities
1. Great Works and Their Influences - Fulfilled by ARHT 105 or ARHT 106 in the major.0
2. Philosophical and Religious Perspectives 3
G. Computer Science3
K. Social Science
1. American and European History 3
II. World Languages and Cultures
A. World Languages6
B. World Cultures
Fulfilled by ARHT 101 or ARTX 201 in the major.0
III. Major Requirements
A1. Core Requirements
ARFD 100Perceptual Drawing3
ARFD 101Surface3
ARFD 102Drawing as Research3
ARFD 103Color and Light3
ARFD 104Space3
A2. Program Core Requirements
ARFD 106Digital Literacy3
ARFD 200Time3
ARFD 400Art and Design Forum3
ARHT 102Visual Culture3
ARHT 306Critical Design Studies3
ARHT 101Special Topics in Global Art Cultures3
or ARTX 201 Culture and Appearance
ARHT 105Global Foundations in Art and Visual Culture3
or ARHT 106 Modern Visions 1400-1945
B. Studio Requirements
VCDS 120Typography I3
VCDS 220Typography II3
VCDS 225Creative Coding3
VCDS 320User Interface Design3
VCDS 335Visual Communication Design Co‐op3
VCDS 201Visual Communication Design Studio I3
VCDS 301Visual Communication Design Studio II3
VCDS 311Visual Communication Design Studio III3
VCDS 401Visual Communication Design Studio IV Thesis3
VCDS 411Visual Communication Design Studio V Portfolio/Thesis Exhibition3
VCDS 465Motion Design3
C. Collateral Courses
CMDA 110Introduction to Communication and Media Arts3
MKTG 240Introduction to Marketing3
ENTR 201The Entrepreneurial Mindset and Innovation3
ENTR 303Create and Pitch Your Startup6
D. Major Electives
Complete 3 courses from the following (other electives may be approved by Coordinator):9-10
Cultural Anthropology
Physical Anthropology
Anthropology of Globalization
Introduction to Politics
American Government and Politics
Comparative Politics
Introduction to Psychology
IV. Free Electives
Complete additional coursework to reach 120 credits.2-1
Total Credits120