Visual Communication Design Major (B.F.A.)

Program Overview

The Visual Communication Design Major is a rigorous, pre-professional program stressing concept development and visual communication skills necessary to prepare content and imagery for print, interactive media and the Web. Students gain a comprehensive understanding of the discipline and build a portfolio of work to begin a career in the graphic design profession. The program is based in the Department of Art and Design. For further information, go to: Visual Communication Design (BFA).

Program Requirements

Students must complete 22 credits of General Education requirements and 3-9 credits of World Languages and Cultures Requirements.

Complete the following with a minimum 3.00 GPA:

Core Requirements
ARFD 121Foundations I: Concept, Process and Application3
ARFD 122Foundations II: 2D Design3
ARFD 123Foundations III: Visual Organization - 3D Design3
ARFD 124Foundations IV: Figure Drawing3
ARFD 125Foundations V: Color, Light and Time3
ARGD 211Fundamentals of Adobe Creative Suite - Mac3
ARHT 105Art in Western Civilization: Ancient Through Medieval3
ARHT 106Art in Western Civilization: Renaissance through Modern3
Art and Design History
ARGD 280Design in Visual Culture3
Select two of the following:6
Selected Masterpieces of World Art
Art in Non-Western Societies
African-American Art
Research Methods in Art History
Field Trip in Art History
Modern Philosophies of Art
Asian Art
African Art: Sub-Saharan
American Art
History of the Print
History of Photography
History of Industrial Design
History of Textiles
Greek Art
Roman Art
Early Medieval Art: Early Christian, Byzantine Early Medieval
Medieval Art: Romanesque and Gothic
Renaissance Art in Italy: The Fifteenth Century
Renaissance Art in Italy: The Sixteenth Century
Northern Renaissance Painting
Seventeenth and Eighteenth Century Art
Art of the Nineteenth Century
Nineteenth Century American Painting
Twentieth-Century Art
Modern Architecture
The Critical Approach
Contemporary Art
Selected Problems in Art History
Independent Study: Art History
Independent Study: Senior Thesis (BA Art History)
Collateral Courses
CMST 215Media History and Form3
CMST 270Organizational and Group Leadership3
MKTG 240Introduction to Marketing3
MKTG 344Integrated Marketing Communications3
Studio Requirements
Required Studio Courses
ARGD 200Graphic Design, Beginning I3
ARGD 210Graphic Design, Beginning II3
ARGD 221Typography I3
ARGD 300Graphic Design, Intermediate3
ARGD 400Graphic Design, Advanced I3
ARGD 410Interactive Multimedia Design3
ARGD 421Typography II3
ARGD 425Web Page Design3
ARGD 460Graphic Design, Advanced II3
ARGD 435Graphic Design Co-Op Work Exp4
Elected Studio Courses
Select 18 credits from the list (see below)18
Total Credits94

Elected Studio Courses

Select 9-18 credits from the following:
ARCE 200Ceramics: Pottery and Sculpture, Beginning I3
ARCE 210Ceramics: Pottery and Sculpture, Beginning II3
ARCE 300Ceramics: Pottery and Sculpture, Intermediate3
ARCE 400Ceramics: Pottery and Sculpture, Advanced3
ARCE 450Independent Study in Ceramics: Pottery and Sculpture3
ARDW 200Drawing, Beginning I3
ARDW 201Life Drawing, Beginning I3
ARDW 210Drawing, Beginning II3
ARDW 211Life Drawing, Beginning II3
ARDW 300Drawing, Intermediate3
ARDW 301Life Drawing, Intermediate3
ARDW 400Drawing, Advanced3
ARDW 401Life Drawing, Advanced3
ARDW 450Independent Study in Drawing3
ARDW 451Independent Study in Life Drawing3
ARGD 200Graphic Design, Beginning I3
ARGD 211Fundamentals of Adobe Creative Suite - Mac3
ARGD 280Design in Visual Culture3
ARGS 260Visual Arts Workshop1-12
ARID 201Design and Problem Solving3
ARID 202Industrial Design Beginning3
ARID 210Manufacturing Technology3
ARID 211Design for Manufacturing3
ARID 220Digital Modeling I3
ARID 221Digital Modeling II3
ARID 302Industrial Design Intermediate3
ARID 303Industrial Design Advanced3
ARID 360Professional Practices in Industrial Design3
ARID 380Metal Casting Technology3
ARIL 220Illustration, Beginning I3
ARIL 221Intro 3D Computer Illustration and Animation Arts: Modeling3
ARIL 230Illustration, Beginning II3
ARIL 260Introduction to Cartooning3
ARIL 261Character Design for 2D Animation3
ARIL 262Principles of 2D Animation3
ARIL 280The World of Illustration and Animation3
ARIL 318Animation Production3
ARIL 320Illustration III, Art of the Visual Narrative3
ARIL 321Intermediate 3D Computer Illustration and Animation Arts: Animation3
ARIL 322Animation for the Internet and Mobile Media3
ARIL 360Intermediate 3D II - Motion, Lighting and Texture Mapping3
ARIL 361Animation: Broadcast Graphics3
ARIL 421Advanced 3-D Computer Illustration and Animation Arts3
ARIL 460Advanced Animation II: Interactive Media/Gaming3
ARMJ 200Metalwork and Jewelry, Beginning I3
ARMJ 210Metalwork and Jewelry, Beginning II3
ARMJ 300Metalwork and Jewelry, Intermediate3
ARMJ 400Metalwork and Jewelry, Advanced3
ARMJ 450Independent Study in Metalwork and Jewelry3
ARPA 200Painting, Beginning I3
ARPA 210Painting, Beginning II3
ARPA 260Figurative Painting3
ARPA 300Painting, Intermediate3
ARPA 400Painting, Advanced3
ARPA 450Independent Study in Painting3
ARPA 461Painting the Environment3
ARPH 200Photography Beginning I: Contemporary Art Form3
ARPH 201Digital Photo and Imaging I3
ARPH 210Photography Beginning II: Contemporary Art Form3
ARPH 211Digital Photo and Imaging II3
ARPH 260Photography Transparency Materials3
ARPH 300Photography Intermediate: Contemporary Art Form3
ARPH 361Special Process in Photography4
ARPH 400Photography Advanced: Contemporary Art Form3
ARPH 451Independent Study in Photography: Contemporary Art Form3
ARPH 462The Color Print, A Contemporary Aesthetic Approach4
ARPH 463Commercial Photography4
ARPM 200Printmaking, Beginning I3
ARPM 210Printmaking, Beginning II3
ARPM 220Digital Printmaking, Introduction A3
ARPM 260Etching and Relief Printing3
ARPM 261Lithography3
ARPM 262Screen Printing3
ARPM 263Book Arts Introduction3
ARPM 300Printmaking, Intermediate3
ARPM 400Printmaking, Advanced3
ARPM 450Independent Study in Printmaking3
ARSC 200Sculpture, Beginning I3
ARSC 210Sculpture, Beginning II3
ARSC 220Sculpture: Fabrication, Introduction A3
ARSC 221Sculpture: Clay, Introduction A3
ARSC 222Sculpture: Metal Casting, Introduction A3
ARSC 223Sculpture: Welding/Brazing Introduction A3
ARSC 224Sculpture: Carving, Introduction A3
ARSC 225Metals: Introduction A3
ARSC 226Sculpture: Modeling/Casting, Introduction A3
ARSC 230Sculpture: Fabrication, Introduction B3
ARSC 231Sculpture: Clay, Introduction B3
ARSC 232Sculpture: Metal Casting, Introduction B3
ARSC 233Sculpture: Welding/Brazing Introduction B3
ARSC 234Sculpture: Carving, Introduction B3
ARSC 235Metals: Introduction B3
ARSC 236Sculpture: Modeling/Casting, Introduction B3
ARSC 300Sculpture, Intermediate3
ARSC 320Sculpture: Fabrication Intermediate3
ARSC 321Sculpture: Clay, Intermediate3
ARSC 322Sculpture: Metal Casting, Intermediate3
ARSC 323Sculpture: Welding/Brazing, Intermediate3
ARSC 324Sculpture: Carving Intermediate3
ARSC 325Metals: Intermediate3
ARSC 326Sculpture: Modeling/Casting Intermediate3
ARSC 400Sculpture, Advanced3
ARSC 420Sculpture: Fabrication, Advanced3
ARSC 421Sculpture: Clay, Advanced3
ARSC 422Sculpture: Metal Casting, Advanced3
ARSC 423Sculpture: Welding/Brazing, Advanced3
ARSC 424Sculpture: Carving, Advanced3
ARSC 425Metals: Advanced3
ARSC 426Sculpture: Modeling/Casting, Advanced3
ARSC 450Independent Study: Sculpture3
CMDA 360Communication and Media Coop Ed4-16
CMDA 440Independent Study1-3
FILM 201Digital Filmmaking I3
FILM 221Digital Filmmaking II3
FILM 230Introduction to Screenwriting3
FILM 250Film Forum3
FILM 260Film Making II4
FILM 265Principles of Cinematography3
FILM 277Audio Production for Film/Digital Media3
FILM 280Film Art: Historical and Contemporary3
FILM 282The Avant-Garde Cinema3
FILM 300Documentary Workshop3
FILM 310Intermediate Screenwriting3
FILM 360Film Editing3
FILM 363Integrated Media3
FILM 364Production Management3
FILM 368Producing: Development through Distribution3
FILM 410Advanced Screenwriting3
FILM 430Film III: Directing Workshop3
FILM 452Game Development3
FILM 455Commercial Directing3
FILM 460Experimental Film/Digital Workshop I3
FILM 463Advanced Film Workshop3
0-9 credits may be completed from the following:
ARGD 422Advanced Computer Graphics3
ARGD 423Advertising Design3
ARGD 424Publication Design3
ARGD 434Package Design3
0-6 credits may be completed from outside of studio with prior approval of Program Director.