Business Administration Major, Business Analytics Concentration (B.S.)

There is a tremendous amount and variety of data that is being created and stored. Properly exploited big data can provide businesses and governments with more precise and immediate information to make important decisions affecting critical issues. Business analytics is the set of tools and techniques that makes it possible to translate big data into insight and information for efficient decision making. Professionals who are proficient in business analytics are in serious short supply and are very valuable to their employers.

The undergraduate concentration in Business Analytics has been designed to provide the students with exactly these skills and make them competitive in this market. They will learn how to navigate the world of distributed storage and computing and learn how to use powerful statistical and mathematical techniques to arrive at implementable solutions to business problems.  The emphasis of this concentration is on giving you practical skills. A capstone practicum will give the students an opportunity to apply the skills they have learned to a live business problem in a real company.


Program Requirements Overview

General Education Requirements30
World Languages and Cultures Requirements3-9
Major Requirements72
Free Electives15-9
Total Credits120

Major Requirements

Business Administration Required Core
Business Fundamentals
ACCT 204Fundamentals of Accounting3
BSLW 235Legal, Ethical, and Global Environment of Business3
BUGN 280Strategic Business Communications3
INBS 250Introduction to International Business3
INFO 290Technology in Business3
Integrated Core
BUGN 295Elements of Business3
FINC 300Integrated Core: Finance3
INFO 300Integrated Core: Operations Management3
MGMT 300Integrated Core: Management3
MGMT 439Applied Business Strategy3
MKTG 300Integrated Core: Marketing3
Business Analytics Concentration
Required Courses
INFO 310Database Management Systems3
INFO 357Programming for Business3
INFO 365Foundations of Business Analytics3
INFO 366Managing Big Data3
INFO 367Structured Data Analytics3
INFO 368Unstructured Data Analytics3
INFO 400Business Analytics Capstone Practicum3
Selected Courses
Select two of the following:6
Fundamentals of Project Management
Inferential Statistical Methods with Business Applications
Regression Modeling in Business
Decision and Risk Analysis
Pricing Analytics and Revenue Management
Information Security System Management
Business Process Analysis and Enterprise Systems
Data Analysis and Visualization
Independent Study in Information Systems
Special Topics in Information Systems
Business Administration Collaterals
ECON 101Applied Macroeconomics3
ECON 102Applied Microeconomics3
INFO 173Spreadsheet Modeling for Business Decisions3
INFO 240Statistical Methods in Business3
Business Administration Career Learning
BUGN 310Campus to Career Transition I0
BUGN 320Campus To Career Transition II0
BUGN 330Campus To Career Transition III0
BUGN 340Campus To Career Transition IV0
Total Credits72

General Education Requirements

Click here for a list of courses that fulfill General Education categories.

A. New Student Seminar
Complete a 1 credit New Student Seminar course.1
C. Communication
1. Writing 3
2. Literature3
3. Communication3
D. Fine and Performing Arts
Complete a 3 credit Fine and Performing Arts course.3
F. Humanities
1. Great Works and Their Influences3
2. Philosophical and Religious Perspectives 3
G. Computer Science
Spreadsheet Modeling for Business Decisions (Fulfilled in the major.)
H. Mathematics
Statistical Methods in Business (Fulfilled in the major.)
I. Natural Science Laboratory
Complete a 4 credit Natural Science Laboratory course.4
J. Physical Education
Complete a 1 credit Physical Education course.1
K. Social Science
1. American and European History 3
2. Global Cultural Perspectives3
3. Social Science Perspectives
Applied Macroeconomics (Fulfiled in the major.)
L. Interdisciplinary Studies
Applied Microeconomics (Fulfilled in the major.)
Total Credits30

World Languages and Cultures Requirements

Click here for a list of courses that fulfill World Languages and Cultures categories.

World Languages3-6
World Cultures0-3
Total Credits3-9

Recommended Roadmap to Degree Completion

This recommended four-year plan is provided as an outline for students to follow in order to complete their degree requirements within four years.  This plan is a recommendation and students should only use it in consultation with their academic advisor.

Plan of Study Grid
First Year
GENERAL EDUCATION: (A) New Student Seminar 1
GENERAL EDUCATION: (C3) Communication 3
ECON 102 Applied Microeconomics 3
INFO 173 Spreadsheet Modeling for Business Decisions 3
MATH 100 Math for Business and Social Sciences (If needed) or Free Elective) 3
GENERAL EDUCATION: (C2) Literature 3
GENERAL EDUCATION: (I) Natural Science Laboratory 4
ECON 101 Applied Macroeconomics 3
INFO 240 Statistical Methods in Business 3
INFO 290 Technology in Business 3
Second Year
GENERAL EDUCATION: (K1) Social Science – American and European History 3
World Language 1 3
ACCT 204 Fundamentals of Accounting 3
BUGN 280 Strategic Business Communications 3
BUGN 295 Elements of Business 3
GENERAL EDUCATION: (F1) Humanities – Great Works and Their Influences 3
World Language 2 3
BSLW 235 Legal, Ethical, and Global Environment of Business 3
INBS 250 Introduction to International Business 3
INFO 310 Database Management Systems 3
Third Year
BUGN 310 Campus to Career Transition I 0
FINC 300 Integrated Core: Finance 3
INFO 300 Integrated Core: Operations Management 3
INFO 357 Programming for Business 3
MGMT 300 Integrated Core: Management 3
MKTG 300 Integrated Core: Marketing 3
GENERAL EDUCATION: (F2) Humanities – Philosophical and Religious Perspectives 3
GENERAL EDUCATION: (K2) Social Science – Global Cultural Perspectives 3
BUGN 320 Campus To Career Transition II 0
INFO 365 Foundations of Business Analytics 3
Concentration Elective 3
Concentration Elective 3
Fourth Year
World Cultures 3
BUGN 330 Campus To Career Transition III 0
INFO 366 Managing Big Data 3
INFO 367 Structured Data Analytics 3
INFO 368 Unstructured Data Analytics 3
MGMT 439 Applied Business Strategy 3
GENERAL EDUCATION: (D) Fine and Performing Arts 3
GENERAL EDUCATION: (J) Physical Education 1
BUGN 340 Campus To Career Transition IV 0
INFO 400 Business Analytics Capstone Practicum 3
Free Elective 3
Free Elective 3
 Total Credits120